Daniel

Most sellers do not lose ground on Amazon because of one big mistake. They lose it to dozens of small jobs that nobody owns. Here is what managing an Amazon account really involves, week by week.

An Amazon account rarely gets suspended without warning. The warnings are on the Account Health page, often for weeks. This guide explains what each number means and how to keep them all in the green.

Brand Registry is the difference between selling on Amazon and controlling how your brand appears there. Here is what you need, how the application works and where sellers usually get stuck.

A good listing does two jobs: it helps Amazon show your product to the right shoppers, and it helps those shoppers decide to buy. Use this checklist on your best-selling products first.

VAT is the part of selling in Europe that worries brands most, and for good reason. The basic rules are clearer than they look. Here is the map, so you know which questions to bring to your tax adviser.

Since December 2024, consumer products sold in the EU must have a responsible economic operator in the EU and clear safety information, online as well as on the product. What that means for your Amazon listings.

Selling in Germany or France means taking responsibility for the packaging, and sometimes the product, that you put on the market. Amazon checks it. Here is what EPR covers and how to get compliant before it blocks your listings.

Amazon offers three ways to fulfil orders across its European stores. They differ in delivery speed, fees and paperwork. How each one works, and how to choose.

An FBA shipment is not finished when the truck arrives. Here is how to create a shipment, what each status means, why receiving can take a while and what to do when units go missing.

Your product can be indexed for a search term and still sit on page seven. How to check whether Amazon reads your keywords, and what actually moves your position.

Most messy Amazon ad accounts have the same problem: campaigns with different jobs share one budget and one target. Here is how to sort them by purpose, and why it makes every decision easier.

More shoppers now ask a question instead of typing a keyword: "Which blender is quiet enough for an apartment?" Here is what changes for your listings when an AI assistant reads them first.

Most Amazon agencies sound alike in a sales call. The differences show up in how they answer specific questions. Here are the twelve we would ask, including about ourselves.

Amazon agency quotes can differ by a factor of five for what sounds like the same work. The difference is usually in the pricing model, the scope and what is left out. How to read a quote and work out what is worth paying.

The choice is rarely about salary versus fee. It is about how many different skills Amazon needs, who covers when someone is away and how much of your own time goes into managing it all.

The first three months decide whether an agency relationship works. A month-by-month view of what should happen, what you should receive, and the warning signs to watch for.

Every successful Amazon seller is told to build their own store. Sometimes that is good advice, and sometimes it is an expensive distraction. Here are the signs that your own store will pay for itself, and when to wait.

TikTok Shop rewards brands that move quickly, but the first month decides a lot. Approval, first products, first creators and what to measure, week by week.

Walmart Marketplace is the most common second channel for US Amazon sellers. Fit, fees and how much of your Amazon work carries over, so you can decide before you apply.