Case studies

Common problems, and where we start

We will publish client case studies here once brands agree to share their numbers. Until then, these are the situations we are most often asked to fix and how we approach each one.

Advertising · Amazon

Ad costs rising, orders flat

We start with the search term report: which terms cost money without selling, and which sell but are underfunded. Then the campaigns are rebuilt by purpose.

Spend reviewCampaign rebuildWeekly tuning

Listings · Amazon

Good product, few views

Usually a search problem. We check which keywords the product is actually indexed for, then rework the title, bullets and backend terms.

Indexing checkKeyword planListing rewrite

Conversion · Amazon

Plenty of visits, few sales

We compare the page against the top competitors on images, price, reviews and A+, and fix the gaps that shoppers notice first.

Image planA+ ContentPrice check

Account health · Amazon

Account suspended or listing blocked

We read the notice and history before writing anything, find the real cause and prepare a plan of action with the right documents.

Case reviewPlan of actionPrevention

Operations · FBA

Stockouts and storage fees at once

A forecast per product, reorder dates based on supplier lead times and a clean-up plan for slow stock.

ForecastReorder planAged stock plan

Multichannel

Adding Shopify or TikTok Shop

We decide which channel comes first, connect stock so you do not oversell and bring the new channel into the same weekly report.

Channel planStore or shop buildStock sync

Recognise one of these?

Send us your store link and a sentence about the problem. We will reply within 48 hours with what we would look at first.

Request your free audit

app.xerculis.com/dashboard

Example reportAccount healthy

Total sales$142,860+38%

ACOS19.6%−8.4

TACOS7.2%−3.1

Organic share64%+12

Launch

Optimize

Advertise

Manage & Scale

Walmart

Other channels

Case studies

Recognise one of these?